It’s obvious right from the blog title what Jobs & Scholarships is all about. The target audience of the blog are job seekers and people who are looking for financial assistance to obtain a degree, although at first, I got the impression that the site is dedicated to mothers who want to pursue their college degree. This is because there is a series of entries that talk about nothing but Obama’s Pell grants. But through further navigation, I realized that the site is not just limited to this topic.
What’s great about this blog
One thing I like about the blog is that it provides detailed information regarding the topics. In Obama’s Pell grant articles, facts and figures are provided. This lend credibility to the blog as whole. I also like the archives in the site. They are a great source of information. There are practical tips to help students get by.
What’s not impressive about this blog
The design and the layout are very simple. Overall, the site does not invite readers to explore it further. It also lacks appealing buttons that could have made the site interactive. I also consider the lack of subcategories a major drawback. I am also bothered by the very long sentences in the entries. For example, in the post Tips on Writing Medical School Application Essays Using a Personal Approach, there are lots of these sentences. This makes the article somewhat dragging. The blog author should be reminded that the entries are intended for online readers and, therefore, should be easy on the eyes. In the jobs category, I expect articles on tips and strategies in finding jobs, but I am disappointed that it is actually a job directory. What’s more disappointing is that the jobs posted there aren’t valid anymore. Because the site is about jobs and scholarships, the postings should always be updated.
